At the present time, the number of environmental problems we face is increasing day by day. people have become very irresponsible about their surroundings causing more pollution and our carbon footprints as sneakerheads have also expanded at a larger volume as we continue to accumulate new kicks, most especially during the lockdown. with that said, American footwear label new balance is eagerly striving towards a sustainable future by now engineering its eighth model from the 99x series with surplus materials. The new balance 998 “MADE Responsibly” is everything you need to promote sustainability while still staying stylish.

While the NB998 has already hit the sneaker market in multiple renditions, including high-heat collaborations with the likes of Ronnie Fieg’s NYC-based fashion and footwear retailer KITH, the new balance MADE Responsibly 998 will come in 1 of 1, meaning that every colourway is unique to each other.

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Unused construction materials from new Balance’s junkyard are utilised on these new balance 998s to revamp its traditional plush suede and mesh panels, including the laces, sock lining, collars and midsoles too. While the sportswear giant’s signature ABZORB midsole houses the upper for optimal comfort and cushioning, supplementary textiles make up the counterparts of the silhouette. set to release in wild colour blockings of black, grey, yellow, purple, orange, blue, and many more, we have no doubts that these are a guaranteed head-turner. The setup is finally complete with new balance branding hits on the tongue and insoles alike

Let us know if you’re copping the new balance 998 “MADE Responsibly”, and if you want to stay ahead of the latest new balance releases, make sure you keep it locked in here at The Sole supplier as we’ll be the first to let you know! The new balance 57/40 just dropped and it’s the best sneaker you can buy for £90!

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